Zenith Fair

THE Minister of Communications, Mr Haruna Iddrisu, yesterday launched the Zenith Bank Fair in Accra and noted that the competitive telecommunications environment in the country is facilitating and supporting the provision of financial services.
The fair is aimed at showcasing the products of the bank to its customers and also celebrate relationships with its partners in the business industry.
The minister said to further support the financial sector, an electronic transaction and communications Law had been enacted to provide the enabling environment to enhance e-Banking and e-Commerce in the country.
The government has also initiated moves to facilitate broadband to complete the second phase of the backbone project to make broadband available in all parts of the country to enhance quality and affordable e-services to the citizenry.
He said some banks, particularly Zenith Bank, was taking advantage of it to provide electronic products such as Internet banking, Z-Prompt, Z-Mobile, SMS Banking, e-ticketing and the School Solution.
Mr Iddrisu said the introduction of such e-banking products onto the Ghanaian market offered solutions to the financial needs of the citizenry and increased productivity and efficiency within the banking sector.
“Zenith Bank’s presence in Ghana has not only added to innovation and competitiveness in the banking industry but has brought banking to new heights,” he said.
The minister challenged financial institutions to provide creative and innovative products to address the needs of the banking industry.
Mr Iddrisu urged the Zenith Bank to offer quality service and provide an efficient customer service to enhance customer confidence with its clients.
The Chief Executive Officer (CEO) of the bank, Mr Andy Ojei, said the fair, which will be an annual event, was further aimed at creating awareness of the public to its operations.
The fair provided the opportunity for interaction between representatives from other entities such UT Financial Services, Omatex Computers, among others, to also showcase their products.