THE leading beverage distributing company in Ghana, Coca Cola Bottling Company, Ghana has introduced a new and exciting novelty in trade marketing and product distribution for its cherished consumers within Accra.
The company instituted vending machines onto the Ghanaian market in order to satisfy its customers and consumers.
According to the Head of Public Affairs and Communications, Mr Ike Cudjoe, the machines were placed at selected vantage points in the Accra metropolis within the last quarter of 2008.
He said the concept of the vending machine was to help extend Coca Cola’s distribution to the general public.
Mr. Cudjoe explained that, the distribution would be extended to various parts of the municipalities within the course of the year.
The Coca Cola vending machines have a capacity of 600 cans per loading and dispense all the key brands of the Coca Cola Company that are produced and marketed in Ghana.
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